Life insurance

No matter your age, planning for your death can feel scary and morbid. So, it’s no wonder Canadians are procrastinating on tasks like end-of-life planning. According to Willful’s 2025 ‘The Great Delay’ study, only 30% of Canadians have discussed a financial emergency plan with their family.

Missing an insurance payment is more common than you might think. Premium costs are rising across Canada, making it difficult for many policyholders to keep up with all their bills.

Life insurance is a core element of long-term financial planning for many Canadian families. It provides a financial safety net for your loved ones by paying a tax-free death benefit upon your passing.

Money is one of the most common sources of conflict in relationships. According to Psychology Today, arguments about money tend to be harder …

Purchasing life insurance can reduce the financial burden on your loved ones and help build and transfer wealth, but are there any tax implications you should know about?

If you’ve ever taken out a mortgage, car loan, or line of credit in Canada, you may have come across one final question before wrapping up: Do you want creditor insurance?