Win an iPad 3 when you register for the new Home Buyers app!

To celebrate the launch of its new iPad app, New Home Buyers Network (NHBN) is offering one lucky user who completes a free app registration the chance to win a brand new iPad 3!

The brand-new Home Buyers app lets homebuyers search over 6,000 new homes and condos in Ontario, view floor plans, calculate mortgage payments, and more.

While there is a wealth of home buying information online, very little of it is tailored to home buyers on the go and mobile search. The Home Buyers app pulls information from NHBN’s well-known website – NewInHomes.com – and presents it in a convenient and easy-to-use format for home buyers using their mobile device.

“Today’s new homebuyers are technically savvy and on the go, or even outside the country,” says Sam Reiss, President and CEO, New Home Buyers Network Inc. “If they’re out and about and see a development they like, they want to find out about it right then and there – so we built an iPad app to let them do that.”
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Which celebrity has a bigger mortgage? Lil’ Wayne or Britney Spears?

The lifestyles of the rich and famous include designer clothing, expensive meals, and homes with seven-figure price tags. In this home series blog, we’ll let you guess which celebrity’s home is more expensive. In other words, who has a bigger mortgage?

It’s likely that Britney Spears doesn’t roll with $5M in cash on hand, so she probably had to get a mortgage and shop for the best mortgage rates on the market. Too bad for her Ratehub is only in Canada!


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Which celebrity has the bigger mortgage? Justin Beiber vs Jack Nicholson

The lifestyles of the rich and famous include expensive cars, fancy clothes, and of course, giant houses. In this fun little series, we’ll pit two celebrity homes against each other and we’ll let YOU guess who has the bigger mortgage. Um, assuming these celebrities didn’t pay for these properties in cash.

We’re going to assume our celebrities challengers went through the home buying process as any normal person would. That is, they shopped for the best mortgage rates and saved as much as they could for the down payment.

Let’s meet the celebrity challengers

              vs                           

This is a classic battle of young versus old, youth versus experience. On one side is a très modern home built of glass, steel and stone. On the other side, an ageless Victorian classic, rich with history. You be the judge…
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Ratehub: 2011 Year in Review [Part I]

compare mortgage rates canada

With another year wrapped up, Ratehub will take a look back at 2011 and summarize the highs, the lows, and everything in-between in regards to the Canadian mortgage industry, the Canadian housing market, and a summary of our favourite events.

Mortgage Rules

New mortgage rules took effect early in 2011 that impacted the Canadian mortgage industry by tightening the borrowing options for consumers. One of the rules reduced the maximum amortization period from 35 years to 30 years, for government-backed insured mortgages with loan-to-value ratios greater than 80%. In other words, a mortgage borrower now needs a minimum 20% down payment for their home to receive amortization lengths greater than 30 years.

This rule had an effect on the Canadian housing market as it pushed many on-the-fence first time home buyers into ownership for fear they would not qualify under the new rules. As a result, the extra input of first-time home buyers helped saturate the market further and create greater competition among other home buyers.

This was the third time Canada had tightened mortgage regulations in as many years. According to Canadian Mortgage Trends, the new rules in 2011 led to the following results:

  • A 40% drop in insured refinances
  • Greater interest expenses for consumers who could no longer refinance as much high-interest debt
  • A general agreement among Canada’s leading banks to reduce their maximum amortizations to 30 years on conventional mortgages even though it was not required by the new rule changes
  • Rising popularity of cash back mortgages, which simulate 90% loan-to-value refinances but cost more

Mortgage Rates

Through most of 2011, mortgage rates in Canada remained at historic lows (see chart above). For most of the year, 5-year variable rates were favourable because of the large spread between it and 5-year fixed rates. Historically, variable rates have been shown to save more money, but as the year came to a close, variable rates began to rise.This occurred while the Bank of Canada’s overnight rate, which influences variable rates, remained untouched due to worrying global economic factors. At the same time, fixed rates started to drop, reducing the spread between the two and the advantage of the variable rate. Many lenders that were once offering big discounts to their prime rate as high as prime -0.95%, started reducing them by August. As it stands today, the Big Five now offer their published discounted 5-year variable interest rates at a premium, all of which are at prime +0.10%, or 3.10%.

What were the best mortgage rates seen on Ratehub.ca in 2011?

The best discounted 5-year fixed rate was:         3.15%

The best discounted 5-year variable rate was:    2.05%

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Mortgage Brokerage Website Comparison: Axiom Mortgage vs Mortgage Edge

Ratehub is the number one source for comparing mortgage rates in Canada. If you’re a competition junkie like us, you’ll notice that we have a thing for pitting two entities against each other. This time we’ll take a look at Canadian mortgage brokerage webpages to see how usable and effective they are.

The Mortgage Edge has been a part of the Canadian mortgage market for the past 25 years with extensive backgrounds in financial consulting.

Axiom Mortgage Solutions is a competitive mortgage origination service that has relationships with over 50 major banks and financial institutions.

SCREENSHOTS

mortgage brokers canada

mortgage edge mortgage rates

COMPARISON CHART

TOPIC

AXIOM MORTGAGE

MORTGAGE EDGE

Mortgage Rate Accessibility

Great

Great

Noise/Clutter

Good

Great

Ease of Navigation

Good

Good

Mortgage Information

Great

Great

Mortgage Calculator(s)

Great

Good

 
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Mortgage Brokerage Website Comparison: Verico vs Mortgage Architects

As you know by now, we love comparisons, especially when it comes to mortgage rate comparison (It’s kind of our thing).  Lately, we’ve been comparing mortgage brokerage firms and their official webpages against each other. Today, we’ll take a look at the Mortgage Architects and the Verico Mortgage Brokers Network.

The Mortgage Architects is mortgage brokerage firm that is made up of mortgage brokers all across Canada. They deal with over 50 lending financial institutions.

The Verico Mortgage Brokers Network is a national network of brokerages that adhere to the networks’ business standards. They have over 160 locations across the nation.

SCREENSHOTS

Mortgage Brokers Canada

Mortgage Brokers Canada

 

TOPIC

VERICO

MORTGAGE ARCHITECTS

Mortgage Rate Accessibility

Needs Improvement

Needs Improvement

Noise/Clutter

Great

Great

Ease of Navigation

Great

Great

Mortgage Information

Needs Improvement

Great

Mortgage Calculator(s)

Needs Improvement

Good

 

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Mortgage Brokerage Website Comparison: True North Mortgage vs The Mortgage Centre

We love two things here at Ratehub: The lowest mortgage rates in Canada and the hard-working mortgage brokers in Canada who supply them. We are also web space aficionados and love seeing how businesses operate and structure their webpages. In this mini-series, we’ll be comparing the functionality and effectiveness of some of Canada’s top mortgage brokerages.

True North Mortgage has been functioning since 1999. Although they are headquartered in Alberta, they are available across Canada with two retail locations in Calgary and Toronto.

The Mortgage Centre was Canada’s first national mortgage broker organization in 1989.

SCREENSHOTS

canada mortgage broker

canada mortgage broker

TOPIC

True North Mortgage

The Mortgage Centre

Mortgage Rate Accessibility

Great

Needs Improvement

Noise/Clutter

Good

Great

Ease of Navigation

Good

Good

Mortgage Information

Great

Good

Mortgage Calculator(s)

Great

Great

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Business Book Recommendations

A couple of weeks ago, Ratehub.ca held a Small Business Book Giveaway contest where we gave away wonderful business books to our friends on Twitter and Facebook. And all that was required for entry was a business book suggestion.

Below, you will find the list of books that were suggested to us. Hopefully, this list will encourage you to put down that electronic device and dig into a good book (Unless of course you’re using an e-reader or a tablet).

Book Title Author (s) Amazon Rating
Influence: The Psychology of Persuasion Robert B. Cialdini 4.5 stars
Blink Malcolm Gladwell 4.5 stars
The Tipping Point Malcolm Gladwell 4.0 stars
Unmarkerting Scott Stratten 4.0 stars
E-myth Revisted Michael E. Gerber 4.5 stars
Good to Great Jim Collins 4.5 stars
Thou Shall Prosper Rabbi Daniel Lapin 5.0 stars
It’s not how good you are, it’s how good you want to be Paul Arden 4.0 star
Blue Ocean Strategy W.Chan Kim and Renee Mauborgne  4.5 stars
Market anything Seth Godin n/a
Crossing the Chasm Geoffrey A. Moore 4.5 stars
The leader who had no title Robin Sharma 4.5 stars
Pitch Anything Oren Klaff 5.0 stars
Success Principles Jack Canfield 4.5 stars
Made to Stick Chip Heath & Dan Heath 4.5 stars
War of Art Steven Pressfield 4.5 stars
Meditations Marcus Aurelius 4.5 stars
Reminiscences of a Stock Operator Edwin Lefevre 4.5 stars
48 Laws of Power Robert Greene 4.0 stars
Alwaleed: Businessman, Billionaire, Prince Riz Khan n/a

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Mortgage Brokerage Website Comparison: Dominion Lending vs Centum Mortgage

Here at Ratehub, we love comparing things. We have a thing for competition, especially when it’s competitive Canadian mortgage rates. This time, we’ll examine the main websites for some of Canada’s top mortgage brokerages to determine how functional and effective they are.

Let’s take a look at two major mortgage brokerage firms in Canada. Dominion Lending Centres (DLC) was founded in 2006, but the firm has already grown to over 2,000 members. DLC has won many awards from the CMP Canadian Mortgage Awards over the past few years including Mortgage Brokerage of the Year.

Centum Financial Group has been around since 2002 and has expanded their reach all over Canada. Centum has helped tens of thousands of mortgage consumers obtain financing, numbering in the billions of dollars.

SCREENSHOTS

Centum One Mortgage Rates

Dominion Lending Centre Mortgage Rates

TOPIC

DOMINION LENDING CENTRES

CENTUM FINANCIAL GROUP

Mortgage Rate Accessibility

Satisfactory

Good

Noise/Clutter

Good

Great

Ease of Navigation

Good

Great

Mortgage Information

Great

Satisfactory

Mortgage Calculator(s)

Good

Good

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Battle of Mortgage Campaigns Finals: Scotiabank vs TD Bank

Who will emerge as the Ratehub Best Mortgage Campaign Tournament winner? Our last Bank Battle Series which focused on mortgage calculators saw ING Direct take the crown, but this time around they were eliminated in the semi-finals by a very game TD Bank. TD also defeated BMO Bank of Montreal in the first round to help get themselves to our Finals. As for our other finalist Scotiabank, they defeated PC Financial and RBC to get to the ultimate showdown for mortgage campaign supremacy. A lot is at stake (in our little webspace) and we think this will be fiercest battle yet. What’s on the line? Only the one trillion dollar industry that represents outstanding residential mortgage credit in Canada. With 5.7 million home owners in Canada and many more on the way, it’s important for financial lending institutions to make their mark and be heard. This competition has been measuring which bank mortgage marketing campaign has been the most effective. It’s the final showdown; let’s take a look at the final competitors.

CONTENDERS

In the red corner:  Wearing red, by way of Halifax, Nova Scotia, is Scotiabank

In the blue corner: Wearing green with white trim, fighting out of Toronto, Ontario, is TD Bank.

VIDEO CAMPAIGNS:

TD’s Marketing Campaign:

The Right Mortgage

Closing Costs

New addition: TD Bank South Asian TV Spot

 

Scotianbank’s Marketing Campaign:

“Flip the coin mortgage plan”

 

“Diversify your mortgage”

 

“How Will Changes to Canada’s Mortgage Rules Impact You”

 

New Addition: “Borrow to get Ahead”

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